La discussione è alla base della crescita di aziende e professionisti ed in tal senso, nel nostro Paese non mancano le occasioni di confronto. Infatti, secondo la classifica pubblicata dall’ICCA (International Congress and Convention Association), infatti, l’Italia nel 2022 si è piazzata al terzo posto per numero di congressi e convegni ospitati (522) dietro a Stati Uniti (primi con 690) e Spagna (528).
Continua a leggereComunicazione. Come più volte abbiamo detto, è oggi uno dei fattori chiave in grado di determinare il successo (o meno) di un’impresa ed i congressi e gli eventi sono oggi divenuti elementi indispensabili per farlo. Nella Sala della Protomoteca del Campidoglio di Roma è stato presentato oggi alla stampa, alle istituzioni, agli stakeholder e agli operatori l’Osservatorio Italiano dei Congressi e degli Eventi-OICE, la ricerca giunta alla terza edizione che monitora in modo continuativo gli eventi e i congressi organizzati in Italia rilevando le dimensioni, le caratteristiche e le tendenze del settore.
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